FJOM on the run

Secrets about the internet

marco:

The most common word in search queries is “photos”. Number two? “Fotos.” The associated words indicate that people are usually searching for pictures of naked women and cars.

Blog readers don’t click on ads. Most ads are clicked by confused, lost, nontechnical people who arrived from a Google results page and think that the ad will take them to what they were really looking for. (This is why domain-squatting with ad pages is so profitable.) Many blogs have disabled ads for everyone except Google referrals without losing significant income. Many others have started showing more ads to Google referrals.

Nobody ever donates with those PayPal Donate buttons.

The majority of SEO is bullshit.

There are a lot more confused, lost, nontechnical people using the internet than any of us realize. And they greatly outnumber us.

Most internet use in the U.S. is during the workday by people browsing at work (when they’re supposed to be working). Younger people use social networks more, while older people play Flash games and read gossip sites more. Traffic on most sites drops significantly on weekends, especially popular travel weekends.

WORD!!

While I (and many geeks) will gladly take beta software and install it on a fully functional (and needed) cell-phone and find out how to make it work. The average person doesn’t even process what is on a pop up message (several times I am on the phone with someone and they will read to me “Press Ok to install or Cancel” and wait for me to tell them to click on the Ok button”).

The part that makes me uncomfortable is that this means most people trying to make money of the internet through ads are doing what amounts to phishing.